SFMC Lead (39888)

As an SFMC Lead, you will oversee implementations across global teams and ensure scalable solutions in Salesforce Marketing Cloud. You’ll design modular assets, guide agile ceremonies, and align stakeholders on delivery goals. Your expertise in SFMC, business analysis, and agile practices will be key. If you thrive in cross-functional teams, this role is for you.

🚀 Project
- lead implementation and configuration of Salesforce Marketing Cloud in multi-region environments
- design modular email templates and Cloud Pages for journey-based and ABM campaigns
- collaborate with marketing teams to deliver scalable SFMC solutions
- facilitate agile ceremonies as Scrum Master
- manage product backlog with clear user stories and acceptance criteria
- coordinate intake workflows, QA processes, and governance
- deliver training and documentation for local teams
- align technical and business teams to ensure successful delivery

🎯 Skills
- strong functional knowledge of Salesforce Marketing Cloud
- experience implementing SFMC in large organizations
- business analysis skills (requirements gathering, user stories, backlog management)
- excellent communication with both technical and non-technical stakeholders
- experience with agile and Scrum Master responsibilities
- ability to work in cross-functional global teams
- ENG B2

💡 Nice to have
- SFMC certifications (Email Specialist, Consultant, Developer)
- experience with ABM strategy and execution
- knowledge of other Salesforce tools (Sales Cloud, Service Cloud, Datorama, Interaction Studio)
- understanding of GDPR and data privacy in marketing
- hands-on skills with AMPscript, SQL, and HTML for email customization
- experience with training and change management
- background in digital marketing or campaign operations